December 31st, 2010
English learning is going to get a lot easier, cooler, and cheaper, thanks to products like the Iphone 3 and Iphone 4. English lessons have always been behind technology but things are going to be a lot different now. Traditional schools are still a huge business, so they like to make people believe that school is necessary, but honestly, it’s really not anymore. I learned Chinese through podcasts and Apps. Actually, millions of people are doing this all over the world. Large companies are going to pay attention to this so they will make a lot of Iphone Apps for learning English vocabulary, slang, Toeic, Toefl, writing, and pretty much anything else you can think of. This smart phone revolution is here to stay. The problem is that most of what will be offered will be of poor quality. Successful companies are good at marketing and earning money. It’s not really necessary that they make a high quality app. Think about it. If they can make one quickly that looks good on the Itunes store, people will use it because it’s what they see first. As long as the quality looks “ok” many people will buy. I still can’t believe that airports still sell books for learning English. Have you ever seen one of these? They are terrible and could have been written 50 years ago. The point is they know people will be bored in airports and want to buy something. If the cover looks fine, people will buy.
We are taking a totally different approach. We don’t have a huge marketing budget and don’t really care. We believe in making cool English learning apps and ESL lessons for the Iphone and giving them away for free. We know from experience that if the quality is good, friends will tell friends.
We’re a couple of Canadian brothers living in Shanghai China. We’ve been making cool English lessons for the past several years. Our goal is to make you speak like a real native speaker in a fun and easy way. We won’t email you a bunch of garbage. We treat our users as real friends. Sign up for our free VIP lessons below and experience for yourself why our method of MP3 mobile English learning is awesome.